If it isn’t neon, it shouldn’t be on. Not saying we necessarily subscribe to that, but sometimes when you mix sand and sun, neons fit. The Neon Hat is a retro take on a classic staple. We started with fine twill fabric and put it through several washes to give it a soft broken in feel from the first wear. After the wash, the fabric is hand cut panel-by-panel and stitched together to ensure a perfect fit every time. The bill is made to keep a consistent shape and conform to the unique preference of each person.